What is Clay?
Clay brings all your go-to-market data and automation into a single, intuitive platform, giving you immediate access to 100+ premium data providers without contracts or hassle. Save hours by automating research, enrichment, and personalized outreach—no more juggling tools or waiting months for new integrations. Clay's AI research agents surface unique insights your competitors miss and act on real-time signals so you always strike at the perfect moment.
Key Features of Clay
- Centralizes access to 100+ data sources for contact, firmographic, technographic, and financial insights
- Automates manual research using AI agents for data cleansing, enrichment, and fraud detection
- Crafts 1-1 personalized outreach with AI, increasing prospect response rates
- Seamlessly integrates with Salesforce, Hubspot, Typeform, and other major CRMs
- Delivers enterprise-grade security with SOC 2 Type II, GDPR, and CCPA compliance
Use Cases of Clay
- Enrich and qualify leads instantly for sales teams to boost conversion rates
- Create targeted, hyper-personalized marketing campaigns with high-quality data
- Automate recruitment research to find, vet, and engage top candidates faster
- Monitor real-time buyer signals—like funding rounds or job changes—for timely outreach
- Consolidate the go-to-market tech stack to reduce costs and streamline operations
Clay screenshot

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